The New York Racing Authority is again working to attract a new generation of fans, and may have just found a way. This week, the organization announced it would work with Game of Silks, an NFT-based brand. Through this partnership, the latter becomes the official blockchain gaming and metaverse partner of the NYRA.
Game of Silks is an online game related to the real purebred horse racing industry. It operates using blockchain technology, a system that makes it practically impossible to change registered information. Its advanced technology is perfect for associations that want to attract young crowds to the racetrack.
Troy Levy, chief operating officer, vice president and co-founder of Game of Silk, said the deal was an incredible achievement for the company, which would attract many new people. 카지노사이트 To play the game, users must purchase NFTs that represent a unique racing silk that is used as their identity on the metaverse and is displayed on online horses, stables, and other assets.
Players can receive various rewards related to the actual success of NFT horses on the track or in the breeding grounds. In the industry, when a horse becomes popular, it is generally close to retirement, but in the silk game, players get to know the horse a year and a half before it makes its actual race debut.
Now, through the agreement, the NYRA will use Fox Sports shows produced by the NYRA, such as “America’s Day at the Races” and “Saratoga Live,” to bring the latest news and information to the game’s players. The blockchain company also plans to create digital replicas of NYRA’s three tracks, Saratoga Racecourse, Belmont Park, and Acuduct Racetrack.
Finally, Mr. Levy said his company’s NFT-based games have a player base between the ages of 20 and 70. He explained that there are more than 28,000 licensed horse owners in the racing sector, and within a year his game created a community of 25,000 people discussing racehorses online.
In the summer, the NYRA partnered with Amplify Horse Racing to launch the “Saratoga Experience” tour. The purpose of the plan was to invite teenagers and teenagers to the behind-the-scenes education tour of the historic Saratoga Racecourse. There was also an announcement on education, manpower, and international opportunities in the submissive sector.
Just recently, the NYRA announced its full schedule for 2023, which promises tremendous potential for fans of sports and athletes of silk games. According to the organization, next year’s schedule will feature 202 live race dates competing on three tracks. Some of the most anticipated events include the 95th Whitney on August 5 and the 154th Traverse on August 26.